The Hazards of Techie Logo Design
March 9th, 2008 by Chief NutA prospective client inquired about the specifics of building a new dating web site. He found another site that was already built and is in line with his idea. He wanted me to look at it to see what I thought. That discussion, however, is NOT the reason for this post!
He showed me the site – built by a techie/programmer – which is called “Entrepreneur Dating”. The screen shot below will clue you in on why you should not let your IT people do your design or brand strategy. I’ll stop here and let the logo speak for itself. … wait for it … wait for it … wait for it. Do you see the problem?
Is it the sideways monkey face you speak of? Or is there some dirtier picture that my snow-white mind can’t uncover?
I will say, though, the idea behind “Entrepreneur Dating” is a good one, in that it’s certainly working the “go niche!” mentality. Please wish your prospective client good luck on his or her own venture!
-Lani
Comment by Lani "Boom Boom" Voivod — March 13, 2008 @ 10:34 am