Free goodies including; computer wallpaper, buddy icons, poster art and e-cards. Free product downloads (bucking a generations long industry tradition). Online product sales. Organizing a cruise to meet the “team”. Blogging. Newsfeeds. Forum. HOT site design.

Who am I talking about? A computer giant? A techie software developer? A Manhattan marketing firm? NOPE! It’s the “Bare Naked Ladies“! Wake up RIAA … it’s GAME ON! As a consumer, I’m not going to connect with Universal or Sony/BMG or EMI or Warner. I WILL, however, connect with “the band”.

Go Ahead, Socialize...

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This entry was posted on Wednesday, October 25th, 2006 at 8:33 am and is filed under Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.